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Welcome to the Heart of Europe

Why wait? Fly in and discover the Jewels of Romantic Europe!

The regions of Bavaria, Tirol and Salzburg, admidst the peak of the Alps, have innumerable opportunities to offer:
Experience Munich, the buzzing Bavarian capital, which is wellknown for its charm, outstanding museums, world famous theaters and orchestras, magnificent churches and palaces, lovely parks and gardens and of course for its great shopping opportunities.

In contrast move further south and enjoy the serenity of the Bavarian country-side and the beautiful castles along the way to the Austrian border. Climb Germany‘s highest peak, the Zugspitze and take in the amazing view.

When crossing the Austrian border find yourself in Austria‘s leading holiday region south of Bavaria. Tirol provides an insight to Central European life with a unique blend of nature and culture. Proud peaks and picturesque valleys, rugged rocks and green pastures, sparkling mountain lakes and gorgeous glaciers have captivated people from all over the world since time immemorial. The nearby city of Salzburg, birthplace of the great composer W.A.Mozart and location of the movie “The Sound of Music” offers culture and music in lovely surroundings.

Munich Airport Europe’s first 5-star airport

Munich Airport Europe’s first 5-star airport

Munich Airport has established itself as Europe‘s most modern and fastest hub airport, with an unsurpassed minimum connecting time of only 30 minutes. Short distances between gates, easy tax refund procedures and about 200 shops with downtown prices will guarantee an enjoyable stay at Munich Airport. With more than 3,800 weekly flights to more than 150 short and medium haul destinations, Munich Airport is the perfect gateway to Europe. Munich Airport is not only the first 5 star airport in Europe, but was also voted as „Europe´s Best Airport“ and No.3 worldwide in the international ‚Skytrax World Airport Awards‘.

Various restaurants as well as the world‘s only Airport brewery will pamper even the most demanding gourmet. The airport also features a meet-and-assist service in various languages as well as many amenities for tour groups. The “VIP Wing” opens its doors to travelers who adore special services and exclusive treatment, regardless of seating class or carrier.

Welcome to Munich Airport !

www.munich-airport.de
www.munich-airport.de/travelindustry
MUNICH - Cosmopolitan and proud

MUNICH - Cosmopolitan and proud

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Cosmopolitan and proud, life under Munich‘s skies holds a promise for everyone. Trend merges with tradition to create the magic Munich atmosphere which never fails to delight.

There are many factors that make Munich an extremely popular city: outstanding museums, world famous orchestras, magnificent churches and palaces, great shopping opportunities, lovely parks and gardens, a clear green mountain stream, the river Isar, that runs right through the city, high-calibre sports events, superb gastronomy, fun festivals and a first rate tourist infrastructure.

Frauenkirche: The onion shaped domes of the Gothic cathedral are Munich‘s unmistakable hallmark.
Hofbräuhaus: The name of the world‘s most famous beer hall and restaurant translates quite literally as „court brewery.“
Schloss Nymphenburg: The Baroque summer palace was the birthplace of King Ludwig II. Shopping International brands, jewelry and designer fashion can be found next to typical bavarian gifts and clothing such as Lederhosen and Dirndl.
BMW Welt, BMW Museum, BMW Munich Plant - experience the brand BMW at its origin.



ZUGSPITZE TOP OF GERMANY

ZUGSPITZE TOP OF GERMANY

This is no exaggeration: The 2,962 metre high Zugspitze is a mountain of superlatives. Germany’s highest elevation is home to glaciers and a unique 360° panorama including more than 400 peaks in four different countries – Germany, Austria, Switzerland and Italy.

Enjoy the complete mountain experience in comfort: Take the cogwheel train from Zugspitze station Garmisch-Partenkirchen to the idyllic Lake Eibsee. The ascent with the Eibsee cable car offers spectacular views down to the lake, before new horizons open up with a powerful panorama at the Zugspitze Peak. The Zugspitze Glacier at 2,600 metres is then accessed using the glacier cable car. There tobogganing is always in season! The Zugspitze Glacier allows sledding fans, to have heaps of tobogganing fun all year long.

If you are already in Garmisch-Partenkirchen another must-see is the viewing platform AlpspiX in the Garmisch-Classic area. Just above the top station of the Alpspitzbahn cable car in 2,050 metres, two steel beams form a floating X over a vertical drop of almost 1,000 metres. No later than when the glazed end of the 25 metre long bridge is reached, incredulous “Wow’s” are elicited from the lips of visitors as they take in the unrestricted wide and deep views of the astonishing mountain scenery. Thanks to the various cable cars, this incredible experience is available to all and can be simply combined with easy walks.


HOHENSCHWANGAU CASTLE AND MUSEUM OF THE BAVARIAN KINGS

HOHENSCHWANGAU CASTLE AND MUSEUM OF THE BAVARIAN KINGS

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Hohenschwangau Castle - In 1832 the later King Max II. of Bavaria, father of the famous King Ludwig II., acquired the dilapidated castle Schwanstein and let it rebuilt in a neogothic style.

Since this time Hohenschwangau castle was one of the summer and hunting residences of the royal family of Bavaria. The private apartments and a few personal objects are still preserved until today.

Museum of the Bavarian Kings
Since September 2012 the museum presents on an exhibition area of 1.000 square meters the development of the Wittelsbach dynasty, who shaped notably the European history. The focus of the exhibition is on the age of the Bavarian Kings from 1806 to 1918. An audioguide in eight different languages is included in the entrance fee, and you can take all your time to discover the exhibition.
One of the highlight: Admire the original coat of King Ludwig II



Majestic peaks

Majestic peaks

Majestic peaks, quaint valleys, glittering mountain lakes and mighty glaciers combine to create a unique landscape that attracts visitors from all over the globe and makes the "Land in the Mountains" one of the world's most attractive holiday destinations.

Besides an impressive mountain world, Tirol also offers a remarkable cultural program to its guests - ranging from historical towns to top cultural events and traditional Tyrolean evenings - holidays in Tirol can never last long enough to explore the true variety of the country!

Lake Achensee - A wellness paradise around Tirol's biggest lake. Combine a romantic cruise on the lake with a scenic ride on Europe's oldest rack railway, which winds its way up from the valley to the lake.

Kitzbühel - Legendary mountain encounters and new Alpine lifestyle in Tirol's High Society Hotspot. The unique landscape surrounding the town and the city's top hotels provide numerous leisure activities and luxury galore.


INNSBRUCK THE CAPITAL OF THE ALPS

INNSBRUCK THE CAPITAL OF THE ALPS

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The city that has entered the record books as the only city in the world to host 3 Olympic Games, (1964, 1976, 2012) welcomes its visitors with a unique blend of alpine charm and hospitality.

The 800 year old city centre is the centrepiece of the cultural activities that blend seamlessly with a young urban lifestyle. The Imperial Church, ranked as the 4th most important Imperial Tomb by UNESCO, is just one of the highlights in Innsbruck. The Swarovski Flagship store, the Golden Roof, modern architecture as well as sports and nature all combine to create a unique alpine urban lifestyle.

From Bollywood films to local documentaries, the fantastic landscape and nature has enticed legendary filmmakers to visit. Even Douglas Adams found his inspiration to write the iconoclastic “Hitchhikers guide to the Galaxy” in Innsbruck, and guests go away feeling privileged to have had the opportunity to visit here.



Swarovski Kristallwelten

Swarovski Kristallwelten

Wonder is a powerful state of mind. Wonder occurs when people experience something unexpected, when they encounter things, beings or moods that they never imagined before. Already in 1895, when the visionary Daniel Swarovski founded the world-renowned crystal business in Wattens, crystal was more than just a material to him – it was a means to express fantasy and creativity.

Swarovski Kristallwelten (Swarovski Crystal Worlds) turns Swarovski crystals into a living experience that is constantly changing and being reimagined for its visitors: In the Chambers of Wonder and the expansive garden, internationally recognized artists, designers and architects have interpreted crystal in their own unique was. After its third and largest expansion 2015, the fantasy world of the iconic giant stretches over 7.5 hectares, offering an unparalleled mixture of contemporary art, ancient history, fascinating nature, and a year-round program of events for people of all ages. Since its opening in 1995, more than twelve million visitors have visited Swarovski Crystal Worlds. That makes it one of the most popular attractions in Austria.


www.swarovski.com
SALT MINE BERCHTESGADEN

SALT MINE BERCHTESGADEN

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The world famous, meanwhile nearly 500 years old and still active Salt Mine Berchtesgaden and the Old Salt Works with Salt Museum Bad Reichenhall are admired by hundreds of thousands of visitors every year. Both are worth to be visited at all seasons and especially the combination ticket is perfect to learn all worth knowing about winning and producing salt and brine in ancient times and today.

Through a complete reconstruction of the Salt Mine, the visitor discovers a new and modern underground experience on the Salt-Time-Journey, combined with the venerable tradition of mining.

Highlights - explanations in many international languages, miner's clothing, train journey into the mountain, miner's slides, treasure vault, mirror lake and the new salt shop.



SALZBURG

SALZBURG

Salzburg, the city of Mozart and film location for the Hollywood Classic "The Sound of Music” is characterized by the historic UNESCO World Heritage City Center.
The Baroque jewel - Salzburg - owes its reputation to its unique combination of unparalleled architecture of the old town and unique scenic beauty. The city lets you listen to famous classical tunes and breathe history while it imparts surprisingly modern insights. In between Cathedral Arches and medieval buildings you will find numerous long established traditional shops but also luxury brands of international renown. It certainly pays to cast a glance in every passageway and even the narrowest of streets to encounter this unique shopping experience of Salzburg.  

The Salzburg Card is your key to the city of Salzburg: it provides free admission to Salzburg's attractions, funicular and cablecars, Salzach ship service and public transport. Salzburg Card holders can also take advantage of a number of discounts on concerts, theater performances or excursions to destinations in the Salzburg vicinity.


PRIEN AM CHIEMSEE THE CASTLE, THE LAKE, THE PLACE TO BE

PRIEN AM CHIEMSEE THE CASTLE, THE LAKE, THE PLACE TO BE

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Ideally located between Munich and Salzburg, Prien at Lake Chiemsee is the favourite destination for holidays in Bavaria. The breathtaking landscape of the Chiemgau Region and the Upper Bavarian Alps offers a wide variety of sporting, leisure and cultural activities.

Besides the castle Herrenchiemsee, the famous palace of the Bavarian King Ludwig II, Prien is rich in Bavarian traditions. Moreover, Prien is famous for large cultural events in exciting venues like the famous Christmas Market on the Island of Frauenchiemsee. More than 2,500 beds await your arrival at the ‘Bavarian Sea‘!

Further information about leisure and cultural activities with details of accommodation and special packages can be obtained from:
Prien Marketing GmbH
Alte Rathausstrasse 11
83209 Prien am Chiemsee
Germany



A piece of a unique part of the world...

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A piece of a unique part of the world...

Bavaria is rich of unique and original attractions, of destinations treasured by visitors both native and foreign. This wealth of riches is the source of the designers at KulturGut. Behind every product and design there is a story, which brings the individual qualities of the attractions to life once again and visitors the chance to take a piece of Bavaria home.

The range includes aesthetically designed silk scarves, cushions, bags, napkins, decorative bottles and even locally made porcelain. The official shops of the Bavarian Palace Department are ideally located or very close to the world’s famous attractions in Bavaria. Shops can be found at Neuschwanstein Castle, Linderhof Castle, Herrenchiemsee Palace, Nymphenburg Palace and Residenz Munich. Follow the white and blue striped bag…

BAVARIA TOURISM THE OFFICIAL MARKETING AGENCY

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BAVARIA TOURISM THE OFFICIAL MARKETING AGENCY

Bavaria is Germany's top holiday state for a whole variety of reasons but above all for its wonderfully relaxed "live and let live" lifestyle.

From Coburg to Kempten and from Würzburg to the Bavarian Alps visitors can enjoy a wealth of diversity second to none: mountains and forests, lakes and rivers, far reaching plains and majestic Alpine heights.

Bavaria has it all: breathtakingly beautiful scenery, century-old culture, customs and festivals, state-of-the-art exhibitions, museums and architecture as well as royal castles and palaces, a fashionable lifestyle, culinary delights and an abundance of adventure tourism.

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